Michael Nevins, CMO of Equativ, on The Six Sells Podcast
The Six Sells Podcast - A podcast by Mike Nicholson
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In this episode of The Six Sells Podcast. Mike Nicholson of Six Sells talks to Michael Nevins, Chief Marketing Officer, at Equativ.
In this conversation, we touched upon many subjects including:
‣ Putting the consumer first
‣ Privacy-first advertising
‣ Contextual targeting 2.0
‣ Measuring attention
‣ The importance of creative
