Strategic Buyer Content Personalisation | Sales Enablement Live #6

In this week's edition of Sales Enablement Live, we'll discuss Strategic Buyer Content Personalisation. Some of the topics we'll cover include: Why personalisation isn't optional anymoreApproaches to developing a personalisation strategyExecution and measurement of a buyer content strategy Be part of the Sales Enablement conversation. Live streams take place every Wednesday 12 pm AEST (Tuesday 6 pm PT). https://thestateofsalesenablement/Here are some of the resources referenced in this episode.Sales enablement resources brought to you by Krueger Marketing: https://www.kruegermarketing.com/learnConnect with Felix Krueger online: https://www.linkedin.com/in/hfkrueger/Where to find The State of Sales Enablement:Website (subscriber exclusives can be found here) - http://thestateofsalesenablement.com/LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g