Rumpl - Introducing the World to Better Blankets

The Story of a Brand - A podcast by CommerceFocused Media, Inc.

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In Part 1, Wylie talks about: What He was doing before he started Rump, How a surf/ski trip in 2012 led to the idea of a sleeping bag style blanket, How he was able to launch his brand from a Kickstarter fund, Why he saw an opportunity to apply innovative fabric to the blanket industry, The different challenges he faced when building up his brand, How the company has been dealing with the effects of the pandemic, Why blankets produce such a powerfully emotional response from people.