794: How to See a 70% Increase in ROI with Top of Funnel Content

Have you ever felt like your marketing efforts are stuck in a loop, missing out on untapped potential? Join me in this episode as we unlock the secrets of top-of-funnel marketing, a paradigm shift that could supercharge your small business's success. In today's digital age, we often find ourselves focusing on the mid-funnel, trying to convert those who are already aware of us into loyal customers. But what about those who've never heard of our business? How can we connect with them? This is where top-of-funnel marketing steps in, helping us create brand awareness, spark conversations, and engage with a whole new audience. Discover the strategies to stay ahead during economic challenges, as we delve into how innovation during tough times can lead to remarkable growth. I'll show you the power of "they get me" moments and the art of creating authentic connections with your audience. So, if you're ready to unlock untapped potential and drive your small business toward success, join me today as I unpack the game-changing world of top-of-funnel marketing! It's time to make a meaningful shift in your marketing strategy and connect with a broader audience, bringing fresh energy and opportunities to your business. Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com.