Episode 190 - Focus Friday - 8 Cold Email Rules That Can Impact Your Business!

Welcome here everyone and thanks for tuning in to yet another Focus Friday where we of course tackle a hot or current subscription industry topic!In today's episode,  I want to share with you some insights I picked up from an interview I had done recently with another subscription box founder. His name is Vino, and he's also the CEO at Kabo Fresh Dog Foods. A Canadian dog food subscription box, and he'll be on the upcoming episode 195.  So look for that one coming soon, such a good conversation, and Vino is just really a great communicator.But during our conversation, he must've mentioned this secret of his, at least, I don't know, 10x times lol. And it is something I had never really heard another entrepreneur talk about it so passionately. So I did some digging, and figured I'd do my own research on the subject for you all. And it's none other than, cold emails and the impact they can have on your business! And I will share with you my 8 Rules that I found when it comes to cold emailing!Eric's Cold Email Resources:- LinkedIn Pro- Bluefishing by Steve Sims (book)- Build Your Network by Travis Chappell (podcast)- Cold Email Community Podcast episode 1Episode sponsored by Rai Cornell and Cornell Content Marketing.  Not sure what to do with your content, copy and marketing?  Reach out to Rai directly at [email protected]://cornellcontent.com/subbox Deal of the month! Manscaped and their NEW Lawnmower 4.0.  Want 20% OFF?  Visit https://manscaped.com and use discount code TSBS at checkout!  Manscaped, the #1 one Grooming Kit!Eric’s Recommended Affiliate Courses & Resources:Eric and Christine's Ultimate Guide for Graphic Design for Your Subscription Box Business: https://www.thesubscriptionboxshow.com/resourcesJulie Ball's Subscription Box Bootcamp 2.0 Course Link:https://ericmusick.krtra.com/t/h67apnWbBQ9cThe Subscription Box Experts Academy Course By Liam Brennan Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ Megan MacNeill’sIndustry Leading LinkedIn Course: https://relevant-personal-branding.thinkific.com/?ref=fbfbc7 Host Links:The Subscription Box Show Website: https://www.thesubscriptionboxshow.comThe Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.comEric Musick’s email: [email protected] Musick’s Instagram: @thesubscriptionboxshow or https://www.iWant to start your own podcast? 😃Then you have to use what I've always used, Buzzsprout! Check it out here: https://www.buzzsprout.com/?referrer_id=869251The latest programs & Items in the industry👇 Subscription Box Experts Academy (by Liam Brennan): https://ericmusick.krtra.com/t/jIw4to2rXSoQSubscription Box Planner Rated #1 in the industry (by Jessica Principe): https://ericmusick--jessicaprincipe.thrivecart.com/the-subscription-box-planner/For more, email me at [email protected]