Basic Pricing - some considerations

Pricing of blooms for market is one of those issues that is the source of much hair pulling, especially for new growers.  In this week's episode we are chatting about how we think through prices for retail sales.  We will have another episode in the future on pricing for bouquets, weddings.  The references we cite in this episode are as follows: Association of Specialty Cut Flower Growers USDA Boston Ornamental Terminal Prices Charlotte Smith - The Profitable Mindset podcast and blog AKA 3 Cow Marketing- Growing for Market "The Lean Farm" book by Ben Hartman "The Organic Farmer's Business Handbook" by Richard Wiswall Our theme music was composed and performed by Heather's son Callum and audio editing was completed by the uber talented Laura Eccleston.