Unlocking growth and celebrating failure with Mikkel Drucker

Mikkel Drucker is Chief Growth Officer at Tacton. Tacton is a b2b software company enabling smart commerce for manufacturing. Mikkel is a visionary leader with an impressive international career in technology, IT, Saas in US, Europe and Asia. We talked about his role as Chief Growth Office and the difference with being a CMO, about growth hacking, working in sprints and celebrating failure. As Mikkel has a strong background in product marketing, we discussed product-led growth. Mikkel also shared with us some tips on how to successfully have an international career and manage teams across continents. 

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Not an interview, a conversation! Casual chats with the best tech marketers in the Nordics, Europe and beyond. Marketing stories and learnings behind the most successful tech companies Hosted by Gwen Lafage.