How Michelle Cordeiro Grant Built a Bra Empire by Throwing Out The Rulebook

The Two Percent - A podcast by Female Founders Fund

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To close out Season 4 Anu sits down with Michelle Cordeiro Grant, founder of Lively, a community and ‘leisurée’ brand inspiring women to live passionately, purposefully, and confidently. In this episode Michelle shares insights from her experiences building an empire by breaking all the rules, putting community before company, and successfully navigating the acquisition process as a three year old start up.