006 How the Instagram Algorithm Really Works
Think Like a Boss - The Podcast - A podcast by THINK LIKE A BOSS
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Today we will break down the Instagram algorithm. We will talk about how likes and comments affect the algorithm, what kind of interaction is the best to grow our business, and how much time we must spend on the platform to see better results. What You Will Learn In This Episode: - What changed in the 2018 Instagram algorithm update - What is meaningful social interaction, and how it affects our posts - Why posting and ghosting is not a good strategy - The difference between quality and quantity when posting - Why we must choose the members of our community carefully Many of us think that the algorithm is out to get us when we can't make it work in our favor, but that is a mistake. What it needs from us is that we spend time creating quality content and engaging meaningfully with our community. Understand that the algorithm is there to avoid promoting fake engagement, so that is the key to tweak it. Resources: - How Well is Your Social Media Content Performing? https://www.thinklikeaboss.co/socialmediaquiz - Viral Content Strategy Free Course https://www.thinklikeaboss.co/viralcontentstrategy - Find me on Instagram: https://www.instagram.com/think_like_a_boss.co/ - Find me on Facebook: https://www.facebook.com/ThinkLikeABossCo - My website: https://www.thinklikeaboss.co/