287 - Including Fido with Monica Adalsteinsson

In the never-ending battle to stand out from other photographers in your niche, you may have tried many different tacks - whether in your editing style, your locations, or your business model. But have you ever considered that the thing that could push you to the top of your ideal client's list might already be living in their home? Over 66% of US families have a pet that they consider part of the family, and yet most family photographers don't specifically encourage pets in their sessio...