EP 038: The Donkey, the Workhorse, and the Unicorn
This Can't Be That Hard - A podcast by Annemie Tonken - Tuesdays
In 2019, I gave a talk at The Family Narrative called “Creating a Business that Feeds Your Soul (and Your Family)”. My initial intention was to put together a talk on pricing, but the more I thought about it, the more I felt like the talk needed to be about alignment. Pricing, after all, isn’t a one-size-fits-all thing… but in order to work, pricing DOES need to be in alignment with your business model and your market. Over the course of this episode and next, I’m presenting a modified versi...
