The Billy Possum Craze (1909)

It’s January 24th. This day in 1909, the administration of William Howard Taft has gone completely possum crazy — and is desperately trying to make “Billy Possum” a mascot along the lines of the Teddy Bear. Jody, Niki, and Kellie discuss why Taft was so infatuated with the possum, and the key differences between the origin stories of the Teddy Bear and Billy Possum marketing campaigns. Sign up for our newsletter! We’ll be sending out links to all the stuff we recommended later this week. Find out more at thisdaypod.com This Day In Esoteric Political History is a proud member of Radiotopia from PRX. Your support helps foster independent, artist-owned podcasts and award-winning stories. If you want to support the show directly, you can do so on our website: ThisDayPod.com Get in touch if you have any ideas for future topics, or just want to say hello. Our website is thisdaypod.com Follow us on social @thisdaypod Our team: Jacob Feldman, Researcher/Producer; Brittani Brown, Producer; Khawla Nakua, Transcripts; music by Teen Daze and Blue Dot Sessions; Audrey Mardavich is our Executive Producer at Radiotopia