EP394: What's Working Now: SMS Marketing For The Jewelry Industry with Taylor Frame

Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands - A podcast by Tracy Matthews - Tuesdays

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Did you know that 95% of all SMS (aka text) messages are opened, read and responded to within 3 minutes? If you think about this when it comes to marketing your jewelry website, this is EXCITING information. You know why? Because, when a subscriber opens up your message, the chances that they’ll click through to your website are so much higher than email marketing. The data tells us that 19% of people click through on average to an SMS message as opposed to just 3% in an email (via smsc...