EP403: Instagram is Dead? How to Diversify Your Jewelry Marketing Strategy
Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands - A podcast by Tracy Matthews - Tuesdays
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Is Instagram still a viable marketing channel for your jewelry business? Great question which comes on the heels of a maker movement happening on Instagram right now. Here’s the short of the long: a jewelry maker announced on Instagram that she was closing her business because the “Instagram-algorithm” was not showing her posts to her followers. The video went viral and started a movement of frustrated makers “begging” Instagram to change their algorithm back to how it was 5 years ago. ...
