Episode #478: Everything You Need to Know About TikTok Shop with Susan George

Thrive By Design: Marketing and Growth Strategies For Jewelry and Luxe Product Brands - A podcast by Tracy Matthews - Tuesdays

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In this episode, I chat with Susan George from Mediary Marketing about the incredible opportunities TikTok Shop offers for jewelry businesses. In this episode you’ll discover: Susan’s journey from a professional musician to a social media brand strategy expert How Susan became a “celebrity” on TikTok from a home studio during the pandemic right after having a baby Why Susan switched from Instagram to TikTok when developing her personal brand Why TikTok is not just for “Dancing T...