What Disney Can Teach You About Great Corporate Storytelling

In this podcast monologue, Andrea Abbate, former Head of Sales Enablement, APAC at LinkedIn, draws from her experience as an actress and writer as she shows you how to apply the timeless art of storytelling to corporate sales situations, using Disney's Frozen as a reference. Using this methodology, she highlights the areas in which corporate storytellers fall short, and how you can tell relatable and inspiring stories. Be sure to try it out after listening!