Emily Trogdon, PR and marketing specialist, and Kurt Aken, VP of business development, of AmplifiedAg and its Vertical Roots brand

The Packer editor Tom Karst and I chat with Emily Trogdon, public relations and marketing specialist, and Kurt Aken, vice president of business development, of AmplifiedAg and its Vertical Roots brand. We discuss some not-so-common retail packaging initiatives they’re doing, plus what they do, why and how — in such a growing high-tech indoor ag sector of our industry. Grown in shipping containers, this is a different version of CEA, or Controlled Environment Agriculture, a sector that makes up less than 10% of the salad greens category, but has a surpassing growth rate. Read the article: Container-grown Vertical Roots’ holiday packaging, charitable giving a sign of the timesSee omnystudio.com/listener for privacy information.