The importance of social media for produce industry professionals

This week, we dive into that rabbit hole called social media. You love it, you hate it, you love to hate it. Even so, you might be able to admit that these platforms can really boost business and awareness of your brand if used wisely. Speaking of using it wisely, social media can be a real-time waster, or worse still, possibly even degrade your business’s public image if you don’t know what you’re doing. But often, LinkedIn, Instagram, TikTok, Twitter and Facebook can be real benefits. Moxxy Marketing president and CEO Karen Nardozza shares with us the advice she gives her produce clients, including some surprising advice. We hope it helps you and your company navigate your social media strategy.See omnystudio.com/listener for privacy information.