How charities and corporates can work best together

A series of crises of the last few years has resulted in a consistent number of people turning to the British Red Cross for help and support. In this episode of To the Point, Zoe Abrams, Executive Director, Strategy and Communications at the British Red Cross sat down with Portland Senior Advisor, David Page to discuss what it takes to grow understanding of an already high-profile charity and how charities and corporates can work best together.