BONUS: Meta's Revised "Performance 5" Framework
Today in Digital Marketing - A podcast by Tod Maffin
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Jake Bailey, Head of Industry, Disruptors and Venture Capital at Meta, talks about a refreshed set of Performance 5 pillars they've developed. He covers off some new best practices for the Conversions API as well, including some shocking ones like recommending you drop all interests targeting. Privacy & Opt-Out: https://redcircle.com/privacy