Why Bria Hammel wants designers to embrace their sales side

Trade Tales - A podcast by Business of Home, Kaitlin Petersen - Wednesdays

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Bria Hammel always envisioned herself as a design principal, though that day seemed far off during one of her very first gigs as a retail designer. In the end, the position proved to be a masterclass in salesmanship that’s carried through her career and taught her how to achieve a vision without sidelining her clients taste and styles—or stepping over their boundaries.