How to lock down your niche - John Locke - S20-E08

You've heard that finding a niche is an effective strategy to grow your business. Yet how do you choose your niche and roll with it? John Locke shares his journey from local SEO to global SEO in the manufacturing sector. Our sponsor Content snare helps digital agencies get website & marketing content from their clients on time, in the right format, without email. Use the code TRAILBLAZER for a 20% discount. Full show notes: https://agencytrailblazer.com/podcast/how-to-lock-down-your-niche/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency. --- See acast.com/privacy for privacy and opt-out information.