How we started Storytelling for Leaders w/ Shawn Callahan

Storytelling for Leaders® began when Shawn Callahan started his training company Anecdote to help clients with storytelling training.    Story telling training is big business these days. Teams, leaders and whole organizations realize the importance of communicating key points to their audiences in an impactful way.    Shawn spotted a gap in the market for helping clients such as SAP, Microsoft, BHP, Accenture and others to influence decision-makers and inspire them to take action.    A chance conversation lead to Shawn and his team deciding to build products that could be sold into corporates around the world.    Listen in right now as Shawn tells you all about the training brand he built selling workshops and programs in 28 countries with the help of licensed partners.