Sustainability Fairy Tales
Transforming Tomorrow - A podcast by The Pentland Centre for Sustainability in Business - Mondays

How can fairy tales be used help people more easily understand sustainability challenges and pitfalls? Where do mermaids, vampires and witches fit in? Dr Carolynne Lord talks to Jan and Paul about her work in making research more accessible to broader audiences; how green energy generation is like a mermaid luring businesses onto the rocks and distracting from other important issues; and why policymakers are waving garlic at vampire cars rather than brandishing stakes. They also discuss urban sustainability transitions, and how experts need to cross boundaries to share ideas and expertise with other people working in the same area. See more of Carolynne’s work on sustainability fairy tales, and the imagery that was created to go with the project here: https://doc.your-brochure-online.co.uk/Lancaster-University_FiftyFourDegrees_Issue_19/10/