From Hypercasual to Hybridcasual - The Estoty Portfolio story (#86)
two & a half gamers - A podcast by Lancaric.me

This is no BS gaming podcast 2.5 gamers session #86. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remiar, Felix Braberg, Matej Lancaric Youtube: https://youtu.be/i4ZPwMKiQ-Y Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-235cralar-rzJNo5gNa~yrYrrun7PDjQ Agenda: 00:00 Epic intro 01:56 South Korea & G-star chit-chat 04:37 Estoty intro 06:05 No systems & vectors 08:30 2.5 Detectives 09:11 Join our Slack channel 10:22 My Little Universe 15:10 Squad Alpha 22:40 Fish Idle vs. Alien invasion CPI discussion 23:29 Estoty portfolio 32:47 Softlaunch strategy --------------------------------------- Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on YouTube, Spotify, and Apple! Please share feedback and comments - [email protected] If you are interested in getting UA tips every week on Monday, visit lancaric.substack.com & sign up for the Brutally Honest newsletter by Matej Lancaric Latest article - https://lancaric.me/11-tips-for-killer-user-acquisition-ops-q4 Do you have UA questions nobody can answer? Ask Matej AI - the First UA AI in the gaming industry! https://lancaric.me/matej-ai