Triple Tile vs. Triple Match 3D showdown! In-depth UA, creatives, Admon, Game design review (#65)

This is no BS gaming podcast 2.5 gamers session #65. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 am conference discussion vibe, so let's not take it too seriously. Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Matej Lančarič⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Youtube: https://youtu.be/s-BCrDt88Rk Today’s episode is brought to you by Mistplay, the #1 loyalty app for mobile gamers. Mistplay is a media source that leverages continuous rewarded engagement to drive retention and LTV for advertisers. If you’re looking to reach high-value users and achieve your performance goals, check out Mistplay and get in touch at mistplay.com! Agenda: 00:00 Epic Intro 03:25 Ad monetization review 05:55 Pesky IAP revenue 06:22 Small Waifus in tile games are coming 09:57 Exact Admon monthly revenue assumption A'la Felix 12:15 Felix cracks an admon jokes 12:17 "Haha" moment 15:12 BS meter is blinking 17:08 UA review 17:51 Revenue by country breakdown 19:48 Very accurate, amazing budget calculations, A'la Felix 21:12 Definitely Woo rather than a Boo 22:41 UA channel mix investigation 24:41 Felix is not brave enough to speak up 25:27 Altered gameplay with enhanced interaction 28:05 Old Lady kicking ass on the UA front 29:50 Feels a little bit ASMR, no? Shut up! 31:15 Why would you use a slot machine in your creatives? 33:19 Triple match 3D! 34:43 UA channel mix of Triple Match 3D 35:57 Live Creatives comparison 39:19 Game design review 40:30 History lesson 41:27 Austin is trying to escape the evil shark 44:30 Jakub is being attacked by three interstitials in a row! 49:35 Clash of Clans UA people, please get your banner sizes in order 50:36 Ad SDK investigation 52:13 Automatic UGC? 53:50 MAU 2.5gamers Party - signup now! We are co-organizing a fun night at the Encore beach club. Please register on this link⁠ https://info.youappi.com/mau-2023-club-guest-list-general⁠⁠⁠⁠ or ping me. ⁠⁠⁠⁠ Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on Youtube, Spotify, and Apple! Please share feedback and comments - [email protected] If you are interested in getting UA tips every week on Monday, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠lancaric.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ & sign up for the Brutally Honest newsletter by Matej Lancaric New article: ⁠⁠https://lancaric.me/legend-of-slime-post-idfa-global-launch-ua-strategy