two & a half gamers session #41 - Stop with sexist ads, Q4 Admn round up, Goddess of Victory review

This is no BS gaming podcast 2.5 gamers session #41. Sharing actionable insights, dropping knowledge from our day to day User Acquisition, Game design and Ad monetisation jobs. Also discussing the latest industry news from time to time while having so much fun! Let’s not forget, this is a 4am conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube: https://youtu.be/-qlfBKC9jBY Agenda: 00:00 Intro 04:12 Felix and his Q4 admon fun stuff 05:06 Jakub yawning because Felix is boring audience with economics and BS 07:35 no wishy-washy predictions - decimals makes a difference for fucks sake 08:34 No BS Felix pls 09:35 Biggest eCPM gains (go big or go home) 11:48 Top Admon tips for Xmas 12:23 Jakub brainfarted on admon networks 14:00 Felix shills his own admon blogpost. Dont read it pls! 14:44 UA intro of Goddess of Victory: Nikke 17:00 Why is the game earning so much money? 19:06 UA mix review 19:41 no fake creatives, but sexist AF 21:48 new wave of sexist ads emerging for match3 and merge games 22:40 tactile games started this new trend unfortunately 24:45 STOP WITH THE SEXIST ADS NOW! 27:25 UA Rant over 28:12 Matej shut up, your surface level review is not enough 29:08 Super boring Jakub intro about Goddess of Victory: Nikke 33:00 5 million downloads and 83 million revenue 33:40 Nerds vs Otakus (gimme your lunch money OTAKU!) 38:45 The secret sauce of Waifu games 40:15 That pool vs deadpool making money 46:11 Azur lane liveops 47:30 Nikke revenue by country 48:30 Remoson was born 53:30 Waifu differentiators Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on Youtube, Spotify and Apple! Please share feedback and comments - [email protected] If you are interested in getting UA tips every week on Monday, visit lancaric.me and sign up to Brutally Honest newsletter by Matej Lancaric Latest blog: https://lancaric.me/11-tips-for-killer-user-acquisition-ops-q4-version/