Warcraft Rumble: Deep dive into game's complexity, spend depth, systems, vectors, UA & creatives (#84)
two & a half gamers - A podcast by Lancaric.me
This is no BS gaming podcast 2.5 gamers session #84. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously. Panelists: Jakub Remiar, Felix Braberg, Matej Lančarič Youtube: https://youtu.be/FoDkTMmxsJ4 Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-235cralar-rzJNo5gNa~yrYrrun7PDjQ Agenda 00:00 Epic intro 04:00 Warcraft Rumble intro 09:49 no UA push? 10:45 Clash royale 15:00 Leaders / Hero characters 17:08 Is this a mass-market mobile game? 23:23 You can make very bad decisions early on 23:22 No more Charmander, Bulbasaur or Pikachu 25:27 The GRID 32:38 Super customization of heroes & Troops 34:49 Custom army slots? 36:25 PvE COOP for old people 39:46 The Guild system 46:10 Spend depth 49:22 Technical issues 50:45 Playing on the emulator is illegal 56:00 High standards for rating 57:22 Soft launch of Warcraft Rumble 59:10 Social media 59:55 CPIs for Warcrafr Rumble 1:02:20 Are they spending at least something? 1:04:42 Are they running for a captain hook of the year? 1:08:24 Sell the minis! --------------------------------------- Please share the podcast with your industry friends, dogs & cats. Especially cats! They love it! Hit the Subscribe button on YouTube, Spotify, and Apple! Please share feedback and comments - [email protected] If you are interested in getting UA tips every week on Monday, visit lancaric.substack.com & sign up for the Brutally Honest newsletter by Matej Lancaric Latest article - https://lancaric.me/top-troops-global-launch-ua-case-study Do you have UA questions nobody can answer? Ask Matej AI - the First UA AI in the gaming industry! https://lancaric.me/matej-ai Also, check out Blizzard’s soft launch playbook for Warcraft Rumble here!
