From Facebook to 8 Figures: Mike Doehla's Marketing Approach

Run a Profitable Gym - A podcast by Chris Cooper

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Using mostly unconventional marketing methods, Mike Doehla built a nutrition company that sold to Anytime Fitness for eight figures.In today’s episode of “Run a Profitable Gym,” host John Franklin chats with Mike, former owner of Stronger U Nutrition. Prior to its sale, Stronger U had over 50,000 lifetime members, and about half of those members were in its Facebook group, where Mike focused on sharing knowledge and building community. Outside the group, Mike’s marketing tactics ranged from s...