The Key to Selling Coaching: Done With You Services

Is Peleton your competition? No. As a fitness trainer, you're selling coaching, not bikes and workouts. You're selling a tailored plan designed to help each individual find success—even if that plan is executed in a group setting, like in a CrossFit affiliate or functional fitness studio.That concept—using "done-with-you services" to get clients impressive results—is actually the secret to making more money as a personal trainer or coach. The more you customize a program for a client, the mor...