14: Toni Tone: From Advising My Family To Helping 300k Online

Toni Tone is one of the internet’s big sisters, best friends and for some, the best reality check around! Across her online career, she’s provided relationship commentary to her loyal following on Twitter and Instagram, and in this week’s episode of Unboxed, Jordan delves into where this foundation of helping empower people came from. We learn about her early life and relationships, her emergence from online commentator to bestselling author, but importantly - her take on the black female creator landscape, and what needs to change. From her experience of a problematic black history month booking, Toni explains why she feels black female creators need to stop feeling ‘grateful’ for work - and move towards knowing their worth and value to the creator landscape. Unafraid to say it how it is, Toni’s episode is empowering, honest and full of actionable advice to many audiences listening to this episode. 00:00 - 01:26 - Toni's role as an advice giver 01:26 - 04:00 - How Toni's found being vulnerable online 04:00 - 06:00 - Her view on cancel culture 06:00 - 07:20 - The importance of valuing what you do  07:20 - 11:33 - Her process of writing a book and the credibility it's brought her as a creator 11:33 - 14:23 - How Toni has previously costing up her content (before and after management) 14:23 - 19:00 - Her best and worst experience working with brands 19:00 - 21:00 - Toni's advice to creators 21:00 - 23:00 - An exclusive of what Toni's third book is about 23:00 - 25:21 - Why Toni feels it's important to include men's POV in the sex and relationships conversation 25:21 - 29:22 - Common themes and questions in Toni's DM's 29:22 - 30:30 - Toni's advice to new creators 30:30 - Toni's favourite creators Toni's favourite creator right now! Tomi's music: https://www.tiktok.com/@tomimusic?_t=8aEVWQXT6AP&_r=1 This episode is sponsored by Komi. For more information head to: https://bit.ly/3J5jgsW