Episode 42: A Recipe for Commercial Success – Ben Thomas, Penta Hotels

Welcome back to the Unconstrained Conversations podcast! This week, IDeaS’ chief evangelist Klaus Kohlmayr speaks with Ben Thomas, chief commercial officer at Penta Hotels. Ben has a wealth of knowledge to share with hotel companies in the process of contemplating a move toward a commercial success framework. Topics discussed in this episode include: Observations of hopeful recovery numbers Long-term implications of seemingly small decisions The value of taking a holistic appro...