Growing From Ecommerce Toward Omnichannel Using a Data-Driven Product Strategy

Jordan Nathan, the Founder & CEO, Caraway Home, explains the need to create a strong pipeline for customer reviews, and why having a data-driven product strategy is the method to use when growing your Ecommerce business and entering the omnichannel space. Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at salesforce.com/commerce