#72 The Rise of Dopamine Banking
UXDA | Financial UX Design Podcast - A podcast by UXDA | Financial UX Design - Fridays

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The episode dives into the fascinating world of Dopamine Banking — a new wave of digital financial services designed to do more than just manage your money. Discover how fintechs and neobanks are moving beyond traditional, utilitarian banking by using neuroscience-backed design principles to turn everyday financial tasks into emotionally rewarding and engaging digital experiences. From gamified savings goals to vibrant visuals and personalized nudges, Dopamine Design is reshaping how we inter...