Deconstruct This: PetGen with Dr. Lester

VetFolio Voice - A podcast by Powered by the NAVC - Thursdays

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In this episode of VetFolio Voice, recorded live at VMX, Dr. Cassi and Dr. Lester discuss his recent article in Today’s Veterinary Business about a new generation pet owners known as PetGen. They discuss who is encompassed by PetGen, how this generation of pet owners differs from previous generations, and what this means to veterinary practices.