Beer and cars: Carlsberg, Audi,and Skoda.

The Scale Up Playbook - A podcast by Wax/On

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The beer and cars episode. Ben, Mark, and Paul, discuss the new Carlsberg campaign which admits their lager probably wasn’t the best, whether they would boycott the recent advertising pitch for Audi, and how brands can play a meaningful role in the emerging circular economy. Plus, new campaigns from T K Maxx and Skoda. ++++++++++++++++++++++++++++++++++++ Carlsberg https://www.theguardian.com/commentisfree/2019/apr/21/carlsbergs-new-honesty-leaves-funny-aftertaste The circular economy (Adidas futurecraft.loop) https://youtu.be/ZJsXOcZRZ4E T K Maxx – The right way https://youtu.be/sjxGWcj5nKE Skoda – I’ve gotta be me https://youtu.be/a-dfTugXcso +++++++++++++++++++++++++++++++++++++ You can register for your FREE place at our next Wax Lyrical Unplugged event in central London on Tuesday 21st May. Here's the link: https://www.eventbrite.co.uk/e/glass-half-full-event-series-episode-2-purpose-smurpose-tickets-60818899967 +++++++++++++++++++++++++++++++++++++ Don't forget to subscribe on iTunes and Stitcher. And please leave us a review. You can get in touch with Wax Lyrical at [email protected] +++++++++++++++++++++++++++++++++++++ www.wearewaxon.com

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