How To Become Your Buyer’s Ally and Never Be Their Adversary or Accomplice?
TheInquisitor Podcast with Marcus Cauchi - A podcast by Marcus Cauchi, Laughs Last Ltd
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Gal Aga, CEO of Aligned, a collaboration platform that puts buyers, sellers and partners in a single place and saves all records of every touch in one place We dive deep into the world of sales cycles and discuss the importance of understanding the buyer's journey. They highlight the dangers of following outdated methodologies and copy-pasting them from company to company. Gal and Marcus also emphasise the need to listen to buyers and align the sales journey with the buyer's journey. We discuss the evolution of sales from inside sales to remote sales and the complexity of navigating remote sales. We also explore the over-emphasis on data and technology at the top of the funnel and how this can lead to a glut in the middle of the funnel that is often forgotten. Gal and Marcus offer quality questions that leaders and management should ask to prove that a different approach should be taken. We also discuss the potential of using technology to help with training and activation in the HubSpot ecosystem. Don't miss out on this informative and insightful episode that will revolutionise the way you approach sales cycles. Contact Gal on linkedin.com/in/galaga Website: teamaligned.com/ (Company) Phone: +972 542 080 422 -- Book a call with me to explore the choices ahead of you in life, in work, and for your sanity. https://calendly.com/marcuscauchi/