The Art, Science And Psychology of Negotiation

Graham Botwright is CEO of The Gap Partnership. He specialises in the commercial psychology of #negotiation. We start by exploring the importance of internal alignment when #negotiating. Winging it is lethal. We dig into what makes for good negotiation, why price is almost never the real issue, what drives good deals, builds long term strategic relationships and value. Graham explains the power of intangible value. We delve into the importance of understanding the implications and moving parts behind the decision. Buyers RENT outcomes, they NEVER buy products or services.  We point the spotlight at what buyers actually care about and what drives buyer's drivers.How do you get inside their heads? Contact Graham via linkedin.com/in/graham-botwright-0374561 Website: thegappartnership.com  (Company Website)Email: [email protected]: g_botwright  -- Please share this with someone you know who needs help with their negotiations or needs to improve their discovery and qualification -- If you want to get in touch with me [email protected]. Perhaps you'd be an interesting guest or can recommend someone who would be

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The Inquisitor podcast is produced by salespeople for salespeople for the ambitiously lazy sales professional. Delivering practical, real-world sales tips and advice to help you sell more, sell more often, sell to more people and sell for more money you will learn about the best practices in direct sales, sales management, selling to the C-suite, sales recruitment & predictive hiring in sales, how to prevent wrong hires, buyer-seller-manager sales psychology, enterprise selling, channel sales and channel sales management. We are interviewing some giants in salesforce development and lifetime behaviour modification, exploring how you self-sabotage in sales, removing your excuses and shattering many myths around selling and salespeople. No fluff. No excuses. Fun and uncomfortable.