The Mystery of Lies, Heresies and Excuses in Sales

#JeffBajorek believes #salesmanagers need to treat their salespeople as customers. They have to ask their people to do things they might not ordinarily do.  We slaughter several fatted calves around management. It's an ugly car crash of a conversation if you're a typical sales manager. We explore the idiocy of scale at the expense of effectiveness with salesforce automation and sales enablement. We dig into why sales recruitment is done so poorly resulting in a generous estimate that only 46% of sales reps hit target in 2019 (even after their targets have been reduced). Whilst he doesn't entirely blame managers for managing the numbers instead of managing people because that is what they are being asked to do by senior management, but he is pointing the finger for their refusal to do what they know is right coach, train, hold their people accountable. He explains how to avoid being perceived as a micromanager and how to contract mutually with salespeople to be able to help them. He shows you how to eliminate excuses from your sales team. We discuss the importance of focusing on managing behaviour not the numbers, how to turn sales meetings into events that salespeople look forward to, learn from and improve because they participated. We lay bare the excuses sales management and leadership and show them for the bullshit they are. Jeff explains why it's so important to take the risk of behaving differently and encourage diversity. He reminds us not to get stuck in a rut by fearing change, staying wedded to orthodoxy. He warns against playing it safe or letting your fear of losing control get between you and helping your reps succeed. Never tell your reps that you've made all the mistakes and what you tell them or else you will surround yourself with people who are willing to work that way! Don't be tied to the implementation at the expense of the fundamentals. Engage in challenge and constructive conflict. Encourage diverse thinking. Be willing to break the rules. Jeff's superpower is that he has the ability to tell someone that they're full of shit without them getting mad at him. He explains why understanding why you do things in a particular way enables you to work out how you can do things differently. Jeff identifies the qualities of top performers. The most surprising quality isn't hard work, it's what they aren't doing. These people are very intentional, disciplined about how they use their time and measured. He shares the secret of being hyper-productive. Jeff possesses an exceptionally strong self-concept. It was a privilege to spend time with him. Listen to the end for some absolute gems to get more done with less effort. -- Contact Jeff at: Website: jeffbajorek.com   Email: [email protected] Twitter: jeffbajorek Instagam: RethinkTheWayYouSell -- If you are the owner or CEO of a technology company in the £10m-50m revenue range, and your goal is to grow your business and achieve real, sustainable hypergrowth with highly engaged and highly productive employees and clients who stick with you year after year, let’s schedule time for a brief conversation. To book a 1 to 1 with me or check out my 250+ podcast interviews with some of the best salespeople, sales leaders, sales psychologists, founders and entrepreneurs, trainers, coaches and authors click here - https://linktr.ee/marcuscauchi   And if you want to become part of our global community #SalesAForceForGood #SAFFG, please DM me on LinkedIn or email me at [email protected]. You can track down events and posts by following the hashtag #ProCustomer #BuyerSafety See Jeff deliver an Elite Workshop at the #Outbound conference in May 2020: PROMO CODE: WhyBuyJeff100 for $100 off