Lorenzo Rossi (REPLUG) - Data Fraud and Mobile marketing (#8)

WHAT the Data?! - A podcast by Lior Barak and Michael Stiller

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In this episode Lior talks with Lorenzo about fraud, common words in the mobile industry and what data should you collect to make sense of your data. A veteran of user acquisition activities, Lorenzo has managed up to 7-figure monthly budgets across a wide variety of advertising platforms. His work in leading companies such as Zalando, LOVOO, and Free2Move, has allowed him to develop a unique experience in mobile app marketing strategy and optimization activities. In 2019, he founded the bigg...