E115: Phantom CEO: How This Crypto Wallet hit 15M+ Users and a $3B Valuation in just 3 years

Brandon Millman, co-founder and CEO of Phantom, reveals how his team built crypto's most popular wallet with over 15 million monthly active users. While other wallets prioritized technology, Phantom focused on user experience, making crypto accessible to everyone. Brandon shares insights from his Twitter days and explains why traditional finance apps struggle to compete with on-chain solutions like Phantom.__________________________________PARTNERS💳 Trezor is the safest cold storage wallets for crypto security and financial independence.Buy your Trezor Wallet (use PROMO Code from the video for a 10% discount): https://trezor.io/?transaction_id=1026f18ed46409e495c6db4bff90ab&offer_id=133&affiliate_id=35356🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.https://jup.ag/🌱 Bitwise Asset Management is the crypto specialist asset manager with more than $10 billion client assets and more than 30 crypto solutions across ETFs, index funds, alpha strategies, staking, and more.https://bitwiseinvestments.com/💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.https://sui.io/♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies. https://www.coinsilium.com🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. Users can stake ETH for mETH, contributing to a transparent, community-driven ecosystem governed by $MNT token holders, fostering innovation and collaboration.https://www.mantle.xyz__________________________________FOLLOW BRANDON AND PHANTOM• Twitter: https://x.com/phantom• Twitter: https://x.com/BChillman• LinkedIn: https://www.linkedin.com/in/brandon-millman-b093a022/• Website: https://phantom.com/FOLLOW KEVIN & WHEN SHIFT HAPPENS👇Twitter (X): https://x.com/KevinWSHPod Instagram: https://www.instagram.com/kevinwshpod/ Linkedin:https://www.linkedin.com/in/kevinfollonier/__________________________________DISCLAIMERThe info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.#Entrepreneurship #Crypto #news24 __________________________________0:00 Trailer1:36 Please Subscribe2:02 Partnerships 2:48 Building Worlds Best Crypto Wallet4:44 Why Crypto Adoption Matters5:48 Who is Brandon Millman?7:40 Dealing with Stress9:50 From Twitter to Building Phantom12:53 Self Custody with Trezor13:46 Lessons Learned at Twitter14:45 Crypto & Blockchain Fascination21:51 Avoiding the Twitter Trap23:17 What is 0X?25:06 Lessons Learned at 0X28:22 Wallet Experience as a Barrier31:46 Failure to Prioritize Users35:29 Product Market Fit First37:48 Pragmatism Over Perfection39:40 Building Phantom: Solana First45:00 Why Solana First?48:55 Building in Silicon Valley's Culture53:32 Phantoms Impact on Solana’s Success56:00 Phantom’s User-First Approach1:00:07 What is Phantom Wallet?1:01:48 Solana’s Unique Narrative1:06:08 Phantom’s Strategy to Dominate1:12:44 Solana's Resilience Post-FTX1:19:10 Facing Doubt in Crypto's Chaos1:22:18 Building the Future of Finance1:25:40 Phantom’s App Store Milestone1:26:48 Phantom’s Global Reach1:28:18 How Phantom Got Its Name1:31:25 Why Phantom Raised $150M1:33:38 Phantom vs. Robinhood1:36:20 Phantom's Edge Over Centralized Exchanges1:40:26 Replacing Traditional Finance1:42:02 Are you Happy?1:42:56 Prediction for the Next 24 Months?1:45:35 Concluding Remarks