037 So you want to build a business

"Abundance is a lie, but it doesn’t have to be. We can all thrive on this planet, but it’s going to need us to rethink how we design our lives and the planet.” Welcome to season 3 of Where Ideas Launch, where we explore how we build a better planet, one small business at a time. This is series is a guide to small and medium-sized eco businesses or green tech businesses. Katherine Ann Byam is a consultant and strategic partner to leaders in SMEs on sustainability, resilience and business transformation.