039 Ideas that Change Things

How do you come up with an idea? From the poets, science-fiction writers, anthropologist, scientists, explorers of space and time, to the futurists, and the real experiences of those on the fringe, ideas come from a variety of sources. We explore how to calibrate your ideas following the 5 guides below: Mission Skills Jobs to be Done. Market Research Idea selection Katherine Ann Byam is a consultant and strategic partner to leaders on sustainability, resilience and digital transformation.