Marketing in the Metaverse

The Metaverse is coming and that means a big change for brands of all shapes and sizes in how they target customers, and their customer's new MULTIPLE personas. The Metaverse is like the Internet on steroids, where instead of just reading text and watching videos, technologies such as 3D and artificial intelligence will allow participants to interact in virtual “universes.” Through avatars, people will be able to try on items available in stores or attend concerts with friends, just as they would offline. And, they are already spending real money in the Metaverse. Are you ready? For source materials, please visit www.willitstickpodcast.com