How Barc London Have Optimised Customer Engagement Through Email & Comms!

Have you acquired new customers but struggling to get them to buy again? Then this episode is for you! This week we are joined by Alex Fell, the co-founder of Barc London, a luxury pet goods & apparel Shopify store.Alex shares his insights and learnings how he overcame the learning curve when first starting out, how to choose the right help for your business and how to increase customer lifetime value through email.Key takeaways:0:00 Introduction1:50 About Alex & Bark London3:14 What’s the difference between online & in-store commerce?7:02 How to overcome the learning curve when starting out?8:50 Choosing the right help15:12 How to increase customer lifetime value 33:20 How Bark London is maximising the Seguno platformSeguno are offering Winning with Shopify listeners an extended free trial, plus a complementary strategy session with an email marketing expert. Visit https://www.seguno.com/winning-with-shopify-podcast to claim your offer.Website: https://winningwithshopify.com/YouTube: https://www.youtube.com/@winningwithshopifyInstagram: https://www.instagram.com/winning_with_shopify/TikTok: https://www.tiktok.com/@winningwithshopify Support the show