#289-The Amazon FBA Product Selection Blueprint with Brandon Young

In this engaging and informative episode, we have Brandon Young, CEO of Data Dive & Seller Systems | Amazon SEO Expert | 8 Figure Seller. Voted best Amazon Private Label Consultant two years in a row by the Seller Poll, Brandon Young is considered by many to be one of the leaders in current Amazon Private Label strategies to discuss the basics and everything you need to know in selecting the right products for Amazon.   Throughout the podcast, Brandon touches on what makes successful/failed products, 4 categories, and the phases of product validation which are golden nuggets for the listeners.  So listen in and get practical tips and insights from our guest.   In This Episode: [00:40] Welcoming Brandon Young [01:35] Choosing the right product [03:30] Mindset [12:00] What is a failure product? [12:40] 4 Categories: Traffic distribution, Profitability, Potential, Competitiveness [17:50] Phase 2 [21:50] Phase 3 [24:00] Content, understanding your buyer [25:07] Writing your listings [29:30] Common mistakes.   Guest Links and References: Website: https://www.sellersystems.com/ Free Masterclasses: https://www.sellersystems.com/masterclasses LinkedIn: https://www.linkedin.com/in/byoungsfl/   Book References: Measure What Matters by John Doerr OKR Objective and Key Results The 20 Minute Manager by Harvard Business Review   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/