Interview with Rashi Menda - CEO IS.U

In this podcast, I speak with Rashi Menda who is the CEO of IS.U. Rashi has had an illustrious career with E&Y prior to starting up on her own. She discovered that women are bombarded with choices when it comes to online shopping and thus built a technology platform which adjusted itself as per the browsing history of the shopper and only showed relevant options. Her next big move was launching an independent clothing brand especially suited for Indian Woman in the form of IS.U. IS.U recently launched a clothing line with Radhika Apte.