The Next Economy Company with Kara Pecknold (S3:E3)

Lots of organizations make commitments around sustainability today — which is a good thing. But some are making more progress, much faster than others. So what separates the leaders from the laggards? Kara Pecknold has some ideas. She is Vice President of Regenerative Design at frog. She consults with organizations around the world to help them develop circular products, services and business models. Some people refer to her as a Swiss army knife because of how she must tap into so many skills as a designer, researcher and leader in sustainability. She explains how work she did in Rwanda led her down this path of regenerative design. She helps us understand the meaning of regenerative design and she gives us real-life examples of how companies are making an impact right now by redesigning how they do business. Additional resources: Learn more about Kara Pecknold https://www.frog.co/authors/kara-pecknold A game to apply play for solving tough sustainability challenges: http://cardsforsustainability.frog.co Learn more about frog’s approach to sustainability: https://www.frog.co/insights/chief-challenges/sustainable-business Learn more about designing sustainable products: https://www.frog.co/designmind/sustainable-product-design-is-our-future Voices from Cannes: https://www.frog.co/designmind/design-mind-frogcast-bonus-episode-voices-from-cannes-day-4 Discover how biodiversity is key to bringing nature to the business: https://www.capgemini.com/insights/research-library/biodiversity/ Watch a video to learn more about Kara’s views on the world: https://www.youtube.com/watch?v=lLqIS24yMRw Read about how Steelcase is supporting the wellbeing of people and the planet www.steelcase.com/people-planet Get the latest workplace design, insights and research: www.steelcase.com/subscribe Work Better podcast is hosted by Chris Congdon. Produced by Rebecca Charbauski. Creative art direction by Erin Ellison and Emily Cowdrey. Technical support by Mark Caswell and Jose Jimenez. Digital publishing by Areli Arellano and Jordan Marks. Editing and sound mixing by SoundPost Studios.