#149: $100k in 6 months! How this single mom photographer pivoted from weddings to portraits

Are you a wedding photographer who wants to transition to portrait photography so you can spend time with your family on the weekends? Or maybe you’ve already started to make a change in your business and are stuck in a weird, awkward hybrid phase. Amy Wellenkamp was in the same boat. She wanted to make a change, so she offered a little bit of this, and a little bit of that.  But when the pandemic hit and she lost 30% of her business in five days, she knew she had to go all in on ONE thing.  Hit play to learn how this single mom photographer pivoted from weddings to portraits (during an incredibly stressful time) and CRUSHED it!  RESOURCES: WORTH EVERY PENNY JOYCAST SHOW NOTES: www.joyofmarketing.com/podcast/episode-149   SHOW TRANSCRIPT:  http://bit.ly/3IRuTSR   INSTAGRAM – DM Me “Pricing Rules” For a Copy of My 11 Rules for Pricing Boutique https://www.instagram.com/sarah.petty    FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.joyofmarketing.com/freebook    FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals    YOUTUBE: Check out my latest how to videos:  https://www.youtube.com/c/thejoyofmarketing    LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756