Google and Meta's Digital-Ad Duopoly Fades

WSJ What’s News - A podcast by The Wall Street Journal

A.M. Edition for Jan 4. For the first time in nearly a decade, the two largest players in online advertising are no longer raking in the majority of U.S. digital-ad dollars, a decline that industry insiders expect to continue in years to come. WSJ digital-advertising reporter Patience Haggin explains why Google and Meta’s dominance is fading and how TikTok and streaming platforms are shaking up the industry. Luke Vargas hosts. Learn more about your ad choices. Visit megaphone.fm/adchoices